A Time-Driven Rapid Product Development Process for Business Results


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A Time-Driven Rapid Product Development Process for Business Results


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Contributed by: Kraft Bell

Product development is best driven by time, especially given turbulence. In addition, with today's emphasis on technology and applications, proven and important change and process design principles are violated at great risk. We will demonstrate the value and results achieved using such principles for product development through a series of case studies, including the impacts and implications for IT.

Key Issues:

  • Why does focusing primarily on cost and quality, or emphasizing technologies and applications, actually inhibit product development?
  • What are the foundational principles for the change and product development process, and how do these play out in case studies?
  • What practical frameworks, tools, and applications develop the interrelated set of changes required for rapid product development?





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