Customer Relationship Management


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Customer Relationship Management
Mike Donoghue
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Feature
Does the End Justify the Means?
- by Brad Egeland (July 26, 2010)
The first lesson a project manager needs to learn is that the customer doesn’t always know what they want. Experienced PMs, business analysts and developers must remain aware of these types of customers--and ask the right questions to truly identify the need.

Cost Leadership for Caustic Readership
- by Mike Donoghue (July 12, 2010)
To achieve business leadership, we need to have competitive advantage direction from people dedicated to the principles of cost leadership. While it may not get quite the hype that cost reduction efforts do at an organization, it has the potential to meet crucial company goals.

Book Review
Don't Shmooze? You Lose!
- by Mike Donoghue (May 8, 2006)
This book review takes a look at the art of schmoozing in Mr. Shmooze: The Art and Science of Selling Through Relationships.

Channels

Case Studies
Corporate Communications
CRM Best Practices
CRM Technology
Customer Service
Customer/Vendor/Employee Loyalty
E-Business and CRM
Knowledge Management for CRM
Organizational Culture
Organizational Structure
Partner Relationship Management
Sales Force Automation

Discussions
Customer Relationship Management
There's more to this subject than first meets the eye. This is the place where you can learn from or share with others. Find out what worked for others and what didn't. Put on your good citizen hat and share your Customer or Partner Relationship, or Sales Force Automation legends.

Processes
Siebel Implementation Process
Do you CRM? The Siebel Process enables an enterprise to meet its Customer Relationship Management requirements through customization and implementation of the Siebel Enterprise Application package based on its particular business requirements. It guides you through selecting Siebel modules, customizing and testing preconfigured components according to end-user requirements, and rolling the customized application out to the user community.

Deliverables

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Sales Productivity Checklist
Whether you are selling products and services or selling a project itself, it doesn't hurt to brush up on your sales skills.

Privacy Policy Checklist
Protecting your customers' personal data should be job one. If you don't have a privacy policy in place, you need to do that five minutes ago. This checklist will help ensure that your privacy policy will be successfully put together, rolled out to the troops and followed.

CRM Application Implementation
Get your next CRM implementation off on the right track with this extensive project plan.

Quality Management Systems Procedures: Customer Support ( Specifications/Procedures - Template )
This document describes the processes and activities involved in providing maintenance and continuous support of software products and applications.

More Customer Relationship Management deliverables...



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