Rolling Out With a Bang

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Rolling Out With a Bang

by Vyom Bhuta

June 27, 2001


There is a common dilemma organizations face when deciding on the approach for a packaged systems implementation. There are two options (1) a big bang approach and (2) a phased approach.

So what's the difference? Here is an example, in a phased implementation approach for a CRM project would be where an organization implements sales force automation (SFA), service automation (call center, e-service) and marketing automation (campaign management) separately. Which means that each module would have a separate analysis, design, configuration, and implementation stages in the project life cycle. The steps could also be replicated to accommodate different business units. On the other hand in a big bang approach there would be one phase in which the scope of the project stages would include al three modules.

To overcome this dilemma and to give you a basis for decision, I have listed some factors to consider while deciding between a big bang and phased implementation.



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