On-Demand Attention Spans

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On-Demand Attention Spans

Tom L. Barnett, PMP

April 14, 2008






Leaf through any magazine from 30 or more years ago, and you’ll be surprised at how long the articles were. People took more time not just to read articles, but for everything they did. Back then they had fewer distractions in their life and less demands on their time. Fast-forward to today: The articles we read tend to be shorter, the demands on our time greater and the digital content we are interested in is packaged, targeted and delivered to us in quickly consumable and easily digestible packets.
 
What does this mean to the manager today? With so much of our everyday lives tailored to the “I-want-what-I-want-when-I-want-it” mentality, we need to change our management approaches slightly to accommodate the culture-induced inattentiveness of our team members.
           
On-Demand, Tailored For You
If you really step back for a moment and take a look at what the deluge of technology advances are giving us today, it’s not hard to see the trend.



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